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Tablets go sky-high

Dec 15, 2011 - 08:36 AM GMT

The rise of the tablet has taken another big step with American Airlines announcing that its premium class customers will have access to tablets for onboard entertainment. With the use of the Samsung Galaxy Tab 10.1 it is, says the airline, the first domestic airline to offer a branded tablet onboard its aircraft. “We continue to move forward with our efforts to modernize the travel experience by using the innovative Samsung Galaxy Tab 10.1 to provide inflight entertainment onboard,” said Rob Friedman, American's Vice President – Marketing.

During the initial rollout, customers will have a choice of more than 70 movies, including 30 new releases, with three titles exclusive to American from Paramount. The tablets also feature a special touchscreen specifically designed for American, and additional functionality and content is due to be rolled out over time, beginning in Q1 next year, and will include Wi-Fi capability on equipped aircraft, games, and eReader publications.

“The addition of the Samsung Galaxy Tab 10.1 to American's inflight amenities illustrates the Tab’s universal appeal to a variety of customers,” said Tim Wagner, Samsung Mobile Vice President and General Manager of Enterprise Sales.

www.aa.com

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