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Cinema Craft encoder goes 3D

Custom Technology (CTC) has announced the launch of its multiview video coding (MVC) beta program for the Cinema Craft HD encoder (Version 1.12), unveiled during the recent IBC 2010 and codenamed CC-3De. The upgrade, says the company, provides MVC functionalities to an encoder that is used and trusted by leading post-production houses worldwide.

[caption id=“attachment_1259” align=“alignleft” width=“150” caption=“Moving into the third dimenson”][/caption]

“CC-3De encodes 23.976p Stereoscopic streams at near realtime speeds,” explained Miguel Clarke of CTC European distribution partners Silicon Philosophies. “It supports all the aspect ratios, frame rates and most important, generates files that are 3D-spec compliant and compatible with the professional authoring tools currently in use.

“It’s the only product available that can efficiently process the slew of 3D movies scheduled for Blu-ray release through the end of this year,” Clarke said, “and that’s not just hype.”

All functions inherent to the AVC/H.264 encoder are integrated with toolsets specifically tailored for efficient MVC processing. Its GUI (graphical user interface) provides compression engineers with what is described as “unfettered access” to file property, bit-budgeting, encoder presets, filters, and quantization settings, plus an array of QC functions and the means to achieve the exceptional picture quality that is expected by today’s educated consumer.

“Though most visitors found its GUI logical and intuitive, others voiced reservations about its speed,” Clarke told Digital2Disc, “but our ensuing demonstrations removed their doubt and reinforced CC-3De’s ability to capitalize fully on available CPU resources, as the basis of its unprecedented performance.”

The HD encoder has been used by authoring and post-production houses for the past four years and, said Clarke, it out-performs all AVC/MVC encoding products available and guarantees elementary streams (ES) that are 100% Blu-ray compliant, verifiable through BD/MVC analyzers and verifiers and is compatible with authoring applications, muxing engines and 2D/3D Blu-ray players.

www.cinemacraft.com
www.siliconphilosphies.com

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