Amazon has announced the expansion of Disc+ On Demand, which enables buyers to instantly watch movies on Amazon Video On Demand that they have purchased on DVD or Blu-ray. “When we launched Disc+ On Demand last year, we were excited by the overwhelmingly positive response from our customers,” said Steve Oliver, category leader for Amazon.com DVD. “Customers love instant gratification, and this program allows customers to watch Disc+ On Demand titles instantly, without having to wait for their DVD or Blu-ray to arrive in the mail.”
When customers purchase a Disc+ On Demand title on Blu-ray or DVD from Amazon.com, a digital copy of the movie will automatically be added to their Amazon Video On Demand video library. Customers can watch the movie instantly on a Mac, PC, or nearly 200 compatible internet-connected TVs, Blu-ray players, and set-top boxes. The offerings have been increased to more than 10,000 eligible titles.